On June 29, BAM's Managing Director, Whitney Wells, discussed how best to approach a crisis situation in a way that protects the company, brand reputation, and engaged stakeholders. Make sure you check out the recording below. Thank you to everyone to everyone who submitted questions and for participating!
Sanja Komljenovic of ONA Creative dives into maintaining great client relationships, defining target audiences, and identifying the right marketing strategy amidst COVID-19.
In this episode, Kerry Bennett, Head of Marketing at Upfront Ventures chats with us about the nitty-gritty challenges of PR and marketing when dealing with a CEO's bad reputation.
BAM's Managing Director of Health Tech Practice, Saramaya Penacho, and Marlena Medford, BAM's former Content Strategist walked through how businesses leverage crisis communications tactics to stay above water during the coronavirus pandemic.