bam-logo

Case Study

Flock Freight

Flock Freight is reimagining and reinventing the freight industry through shared truckload to eliminate waste and inefficiency

Secured Flock Freight as an Innovator for the 2022 TIME100 Most Influential Companies List

THE CHALLENGE

As an innovator in a complex industry, Flock Freight was looking to grow its media footprint in order to increase brand awareness and thought leadership.

THE GOAL

Flock Freight was looking to command ownership of a new industry term - shared truckload - and gain share of voice as a challenger from well-known and established industry giants

THE SOLUTION

BAM started working with Flock Freight at the start of 2020 and has deployed three funding announcements and a successful brand awareness campaign. At kickoff time, the company’s core offering - shared truckload - was a newly-devised term and the industry was prime for this disruption and story. BAM focused on establishing Flock Freight as an industry change-maker, driving brand awareness among core audiences, and supporting its Series B, C, and D announcements, with the latter launching Flock Freight into unicorn status.

SERVICES

Icon

MEDIA RELATIONS

Icon

EVENTS & AWARDS RESEARCH AND SUBMISSION

THE RESULTS

Since the start of BAM’s campaign with Flock Freight, BAM has secured over 200 pieces of coverage, including 13 tier-one features for the company’s Series D announcement in October 2021. Additionally, BAM submitted and secured Flock Freight as an Innovator on the TIME100 List of the Most Influential Companies for 2022.

Screen Shot 2022-04-27 at 11.22.48 AM
Move your story in the right direction.

Bam is located in 14+ states across the U.S, with our headquarters in sunny San Diego, CA. Interested in working with us? We'd love to hear from you!

Are you a VC? Fill out this form.