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Case Study

Evinced

Evinced is an unparalleled accessibility software company specializing in providing automation to enterprise developers.

THE CHALLENGE

Evinced faced lack of awareness from potential customers and wanted to raise awareness to the right solution. 

THE GOAL

The company aimed to generate media interest to cover the Series A announcement and catapult Evinced ahead of their competitors.

THE SOLUTION

BAM’s solution-driven campaign kicked off a 60-day engagement to announce Evinced’s Series A funding with a goal of 3 total media placements.

19+

New pieces of coverage

15

Top-tier placements

- Evinced

“The PR generated by BAM massively increased the pipeline of new business. The coverage catapulted Evinced's awareness and profile of the company and the solution. BAM has been a strong investment and the team delivered beyond our expectations."

THE RESULTS:

BAM’s solution and successful campaign drove massive awareness, helping Fortune 500 companies understand the need for accessibility technology. This awareness of Evinced brought in new leads; leads that had never previously responded to cold outreach. 

BAM secured 16 media placements within two months, with feature stories in The Wall Street Journal, TechCrunch, Forbes, VentureBeat, Crunchbase News, and a segment on Cheddar.

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