Merrita Llarena

Senior Account Executive


5 Years of Industry Experience


Past Companies/Agencies:
Edelman, Finn Partners


Notable Clients:
Netflix, Taco Bell, Petco, Thermador, Hidrate, WeeCare, PathSpot

Merrita is a Senior Account Executive at BAM. She is responsible for all things media relations, befriending fellow journalists before and when it matters, providing expert opinion and support on account strategy and written content. She's a media maven with consumer and B2B tech press with a variety of experience, including in health-tech, financial tech, consumer tech, and security enterprises.

Prior to BAM and working with the startup world, Merrita has worked with giant consumer brands such as Netflix, Taco Bell, and Warner Bros. Home Entertainment, and Petco. Merrita is an LA native and graduate of California State University, Northridge, where she studied journalism.

Why do stories matter to you? Telling stories matters to me because we help shape the narrative, which helps propel our partners to the forefront.